Pomona is an indie company based in Miami that designs, makes and sells handcrafted handbags, clutches and accessories. Cynthia Simpson, the designer behind the label is influenced by her life’s passions: nature, cultural influences and architecture. For the branding, we derived our inspiration from the company’s name: “Pomona” which in Greek mythology was the ancient Roman goddess of the fruit of trees. The brand’s look ties in with the natural, floral and the bold colors found in Pomona’s pieces.
Scope: Branding & Identity, Packaging, Web